In Atlanta, Georgia, a large organization is organizing all of its advertising communications to maintain uniformity. This procedure is known as integrated marketing communications. Thus, the correct option is (b) integrated marketing communications.
What is integrated marketing communications?A strategy for ensuring that all brand encounters received by a consumer or prospect for a product, service, or organization are relevant to that individual and consistent over time. These include advertising, direct marketing, web marketing, sales promotion, and public relations.
Coke's'share a coke with' campaign, which leveraged cohesive messaging across TV, Social, Outdoor, and Display, resulted in a 7% increase in Coke consumption by the target demographic, making it one of the most successful Coke ads in history.
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prior to recording adjusting entries, the supplies account has a $450 debit balance. a physical count of supplies shows $125 of unused supplies still available. the required adjusting entry is:
Prior to recording adjusting entries, the supplies account has a $450 debit balance. a physical count of supplies shows $125 of unused supplies still available. the required adjusting entry is, supplies used = 450 - 125 = 325
When storing multiple types of items, the plural form of supply is supplies. Supplies are used as current assets until they are consumed, at which point they are expenses. Supplies used by businesses frequently include office supplies like pens, paper clips, and printer ink. The balance in banking and accounting refers to the amount owed on an account. In accounting, the term "balance" refers to the difference between the total of debit entries and the total of credit entries made into an account during a given financial period. A debit balance is displayed when there are more total debits than total credits.
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what should have been the initial inventory in units of demand, if the production requirement in units of product is 900, demand forecast is 1,000, and the necessary safety stock is 20 percent of the demand forecast? multiple choice 100 cannot find it 1,900 300 500
300 will be the initial inventory in units of demand, if the production requirement in units of product is 900 demand forecast is 1,000, and the necessary safety stock is 20 percent.
given data,
units of product = 900
demand forecast = 1,000
necessary safety stock = 20%
the difference in demand and the units of product ,
= 1000 - 900
= 100
And 20% of the demand = 200
safety stock = 20% of the demand + difference in demand and units of product
=200 + 100
= 300
300 be the initial inventory in units of demand
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is the process of dividing a market into distinct groups that have common needs and characteristics. a. social media aggregation b. behavioral targeting c. handle d. market segmentation e. lifestream aggregation
Market segmentation is the process of dividing a market into distinct groups that have common needs and characteristics. The correct answer would be option D.
Market segmentation refers to organizing potential customers into groups or segments with comparable demands and responses. It helps businesses to target various customer groups who view the entire worth of particular goods and services in a variety of ways.
Market segmentation is a development of market research that aims to pinpoint specific customer groups in order to develop products and branding that appeal to the group. By identifying which items have the best odds of capturing a share of a target market and figuring out the best approach to get those products to market, market segmentation aims to reduce risk. This enables the business to raise its overall efficiency by concentrating scarce resources on initiatives that yield the best return on investment (ROI).
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what is an external communication that is paid for by the seller and promotes a product to potential customers?
The external communication that is paid for by the seller and promotes a product to potential customers is known as advertisement.
What is Advertising ?Advertising refers to the methods used to draw attention to a good or service. In order to attract consumers' attention, advertising seeks to highlight a good or service. It is often used to market a particular product or service, although there are many other applications as well, with commercial advertising being the most popular. Through "branding," which links a product name or image with particular traits in customers' minds, commercial advertising frequently aim to boost consumption of their goods or services. Direct-response advertising, on the other hand, is the term used to describe advertisements that aim to prompt a quick sale.
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you buy euros in new york from credit suisse and simultaneously sell them in london to hsbc for a gain. you effectively made money from money. this transaction would be an example of:
This transaction would be an example of Position trading. Position trading is a long-term investing market technique that emulates the buy-and-hold approach for several months or even years.
This tactic ignores short-term pricing fluctuations and concentrates on long-term growth. As a result, it is unique among all trading techniques. You make the decision to invest in the market and take a long Position trading on the value of the pound increasing. You close your position and lock in your profit when the market rises as expected. If you had anticipated a decline in the price of the pound, you would have opened a short position.
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assuming all else equal, if an airline company decides to purchase new planes, it is likely to cause . group of answer choices a downward movement along its credit demand curve an upward movement along its credit demand curve its credit demand curve to shift to the right its credit demand curve to shift to the left
Assuming all else equal, if an airline company decides to purchase new planes, it is likely to cause its credit demand curve to shift to the right.
What is demand curve?In economics, a demand curve is a graph that shows the relationship between a commodity's price and the amount that is desired at that price. Demand curves can be used to both the price-quantity connection for a single consumer as well as for all consumers in a given market.
The demand schedule is the foundation for the demand curve. The demand schedule details the precise number of units of an item or service that will be bought at various price points. It is significant to remember that when the price falls, the quantity demanded rises.
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what is the connection, if any, between comparative advantage (ca) and foreign direct investment (fdi)?
CA has nothing to do with FDI. Countries often engage in FDI in industries where the country they invest in has a comparative disadvantage.
When a nation's businesses make investments abroad, it promotes comparative advantage CA in the same sector at home.
What is comparative advantage -
The ability to create goods and services at a lower opportunity cost, not necessarily at a higher volume or quality, is referred to as having a comparative advantage.
What is FDI-
An entity based in another country makes an investment in the form of controlling ownership in a company in another country. This investment is known as a foreign direct investment (FDI).
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passive management by exception involves leaving employees alone and waiting until something goes wrong before entering the picture. group of answer choices true false
Passive management by exception involves leaving employees alone and waiting until something goes wrong before entering the picture. This is a true statement.
What exactly do active and passive management mean?In an endeavor to outperform a certain benchmark or index, active management frequently buys and sells. In order to match its performance, passive management duplicates a particular benchmark or index. Active management portfolios aim for higher returns but include bigger risks and cost more.
Why is passive management superior to active management?Individual investors may experience cheaper costs as a result of the decreased trade volume brought on by passive investment. Furthermore, because there is so little need for maintenance and research, passively managed funds have lower expense ratios than the majority of active funds.
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as the price of video games is raised from $20to $25, their quantity demanded fell from 1.5 million copies to 1 million copies. the price elasticity of demand for video games is:
As the price of video games increased from $20 to $25, the number of copies demanded decreased from 1.5 million to 1 million. The price elasticity of demand for video games is -1.8.
In economics, demand is the quantity of a good that consumers are willing and able to acquire at various prices over a certain time period. The demand curve denotes the link between price and quantity demand. The perceived necessity, price, perceived quality, convenience, accessible alternatives, customers' disposable income and tastes, and many other factors all influence demand for a certain item. The basic demand relationship exists between prospective prices of a good and the quantities that would be purchased at those prices. In general, the relationship is negative, which means that an increase in price causes a drop in the quantity demanded.
The declining slope of the consumer demand curve reflects this negative relationship.
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how many total areas of regulation of business exist in relation to federal and state regulation? one six four two five
Four areas of regulation of business exist in relation to federal and state regulation. Advertising plan element of a marketing plan outlines how products or services will be sold and delivered to customers.
The core of your marketing strategy is this. Your marketing strategy should specify how you intend to connect with your target market at each step. Your Targeted Customer Is the Most Crucial Aspect of a Marketing Plan. Contributors to business Entrepreneur are free to share their own opinions. The most crucial and ongoing task for any marketer is to understand their target regulation. The plan's marketing implementation section describes how marketing strategies will be put into practise.
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total deposits 10,000 and total reserves 10,000. the legal reserve requirement is 10 percent. what is amount required by this bank to keep
This bank is obligated to keep 1,000.
According to the given question,
Total deposits = 10,000
Total reserves = 10,000
Legal reserve requirement = 10 percent
We know that,
Initial deposit = Total deposit × LRR
Initial deposit = 10000 × 0.1
Initial deposit = 1000
Therefore, amount required by this bank to keep is 1000.
In the world of finance, money stored in a bank is referred to as a deposit. A deposit is a transaction in which money is delivered to another party to be kept safe. A percentage of money used as security or collateral for the delivery of an item may also be referred to as a deposit.
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coffeewk inc.'s bonds currently sell for $1,267 and have a par value of $1,000. they pay a $107 annual coupon and have a 20-year maturity, but they can be called in 7 years at $1,080. what is their yield to call (ytc)?
7.17% is their yield to call (ytc). A bondholder will earn a return if they hang onto the bond until the call date, which happens before it matures, according to the financial term yield to call (YTC).
Yield to call
RATE (NPER,PMT,-PV,FV)x2
= 7.17%
=RATE (7,105,-1240,1100)×1
The return a bondholder obtains if they keep the securities until the call date, which is before the date of maturity, is referred to as "yield to call."
Callable bonds, which are securities that enable bond holders to redeem their bonds early at the call price (or for the bond issuer to repurchase them), are subject to yield to call.
Utilizing computer tools, yield to call can be mathematically determined.
This figure is the compound interest rate at which the present value of a bond's future coupon payments and call price equals the bond's current market price.
Yield to call refers to callable bonds, which are debt instruments that permit bondholders to repurchase bonds from bondholders at a price known as the call price on a date known as the call date. By definition, a bond's call date comes first in the timeline, then it matures.
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Which of the following terms refers to a meeting in which the salesperson offers a sales proposal to a prospective buyer?a. Sales proposalb. Sales presentationc. Sales offerd. Negotiation
A sales presentation is the terms refers to a meeting in which the salesperson offers a sales proposal to a prospective buyer.
The shop clerk is accountable for greeting customers, assisting them to locate gadgets in the shop, and ringing up purchases. To achieve success as a shop clerk you ought to have tremendous verbal exchange competencies. an excellent shop clerk meets sales targets whilst remaining well-mannered and useful to clients.
An awesome salesperson has extra to provide clients than an interesting pitch —they're enthusiastic people with resilience and they take some time to get to understand their clients' wishes, display empathy, and deal in a product in confidence.
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the promotional tool that stimulates consumer purchasing and dealer interest by means of short-term activities, such as trade shows, event sponsorships, and contests, is known as:
The promotional tool that stimulates consumer purchasing and dealer interest by means of short-term activities, such as trade shows, event sponsorships, and contests, is known as Sales Promotion.
A sales promotion is an advertising strategy in which a enterprise makes use of a brief marketing campaign or offer to boom interest or demand in its services or products.
There are numerous reasons why a business may also choose to apply sales merchandising (or 'promo'), however, the number one cause is to reinforce sales.
A sales promotion method additionally referred to as a discounting strategy, is a marketing technique to motivate clients to take a particular, pre-decided movement thru sales discounts, incentives, or offers
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what is the name of the act recently drafted by the national conference of commissioners on uniform state laws in response to the growth in business conducted over the internet?
Uniform Computer Information Transaction Act is the name of the act recently drafted by the national conference of commissioners on uniform state laws in response to the growth in business over the internet.
A draft state law known as the "Uniform Computer Information Transaction Act" (UCITA) aims to standardize the licensing of software and all other forms of digital information. UCITA, which was initially designed as an amendment to the Uniform Commercial Code (UCC), establishes a uniform commercial contract law by making terms that are frequently found in "click-wrap" contracts (which typically pop up on your screen when you first install software) enforceable, binding contracts.
With the help of UCITA, software and information license transactions are governed by a single body of law. It will make it clear that enforceable license agreements are contained in shrink-wrap and click-wrap. The "perfect tender" principle for business licenses is rejected. A thorough plan for dealing with electronic commerce is contained there.
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discuss why you think miniziming material handling cost is often chosen as the criterion for plant layout studies
A facility layout's life cycle may present a variety of decision-making difficulties that must be handled with the aid of performance measurement models.
The models that are now available on the market are only appropriate for usage during the early phases of a project's design phase. The decision-making effectiveness of measurement methods is greatly influenced by other phases, including production planning, control, and the need to measurement take into account changes in market demand (which happens frequently in today's global competitiveness).
Furthermore, performance in earlier models was simply taken into account in terms of material handling expenses. To be effective, an decision-making arrangement must take into account empty travel, pattern flexibility, and area use. Thus, a measuring model is required to measurement calculate the facility's efficiency while accounting for each of its essential parts. In this study, the closeness gap (PAU/CAU) and FLF, two layout effectiveness metrics, were investigated.
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a customer has won $1,000,000 in a lottery. the customer has the choice of taking $1,000,000 today or $65,000 per year for the next 20 years. to evaluate the best option, the customer would use: a net present value b total return c rule of 72 d expected rate of return
Net Present Value
This person has the choice of taking $1,000,000 now or can take $65,000 a year for the next 20 years. To find the best choice, each $65,000 payment over each of the next 20 years must be discounted back to today's net present value, using the risk-free interest rate as the discount factor. If the net present value of these payments is more than $1,000,000, then the 20 payments of $65,000 would be the better choice.
The difference between the present value of cash inflows and outflows over time, or net present value (NPV), is what we refer to as this. The profitability of an anticipated investment or project is examined using NPV in capital budgeting and investment planning.
The net present value of a project or investment indicates how much money it will make or lose in terms of today's money. Due to the effects of factors like inflation and lost compound interest, future cash flow of a project does not accurately reflect current cash flow, so NPV is adjusted accordingly.
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you borrow $15,000 from a bank at 10 percent annually compounded interest to be repaid in six equal installments. calculate the interest paid in the second year. group of answer choices
Hence $1500 is the interest to be paid on the second year, when you borrow $15,000 from a bank at 10 percent with an annually compounded interest to be repaid in six equal installments.
How is annual compound interest determined?The amount of the initial loan, or principal, is multiplied by one, and the annual interest rate is raised to the number of compound periods minus one. You will then be left with the principal amount of the loan plus compound interest. Compound interest is computed as interest on the principle of an account plus any accrued interest.
Given:
The amount borrowed: $15,000
Instalments: 6
Interest: 10%
Solution: $15000 x (10/100)
= $1500
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what sets focused (or market niche) strategies apart from low-cost leadership and broad differentiation strategies is the extra attention paid to top-notch product performance and product quality. their concentrated attention on serving the needs of buyers in a narrow piece of the overall market. greater opportunity for competitive advantage. their suitability for market situations where most industry rivals have weakly differentiated products. their objective of delivering more value for the least money.
The sets focused (or market niche) strategies apart from low-cost leadership or broad differentiation strategies is a concentration on a narrow piece of the total market.
A market is any vicinity wherein or more parties can meet to have interaction in an monetary transaction—even those that don't contain legal tender. A marketplace transaction may also involve goods, offerings, records, currency, or any mixture of these that pass from one party to every other.
In economics, a market is a composition of structures, establishments, approaches, social family members or infrastructures wherein events have interaction in trade. even as parties may additionally alternate goods and services by means of barter, most markets rely upon sellers presenting their items or services to customers in alternate for cash.
A market is described as the sum general of all the consumers and sellers in the region or location under consideration. The place can be the earth, or countries, areas, states, or cities. The value, value and rate of objects traded are as according to forces of supply and call for in a marketplace.
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what can a seller do to alleviate some of the buyers' worries over potential problems after closing?
A buyer might choose to back out after a deal has been closed or might have some problems regarding the same. It is the seller's duty to ensure that the buyer stays and has no issues regarding the same.
A buyer can back away due to many circumstances. Some of them could be: receiving a better offer elsewhere, or unforeseen circumstances, among others.
But what about problems in buyers' minds after the deal has been closed? It can be resolved in some ways. The seller can offer a secure payment method, to begin with. Or alleviate some of the financial burdens so that it can be paid off later securely. The seller can also show customer reviews to the buyer if possible, which might help solidify the buyers' minds regarding the same.
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keesha company borrows $225,000 cash on december 1 of the current year by signing a 180-day, 12%, $225,000 note. 1. on what date does this note mature? 2.
The note will mature on 30th May of the next year. Counting from, December 1, with 180-day period.
Write a brief note on maturity date.The date that the last payment is due on a loan or other financial instrument, such as a bond or term deposit, at which point the principal (and any outstanding interest) is required to be paid, is known as the maturity date or maturity date in finance.
The majority of instruments have a defined maturity date, or an exact day on which they mature. These instruments include debt instruments with fixed or variable interest rates as well as other types of securities like redeemable preference shares, provided that their terms of issuance indicate a maturity date. Its meaning is comparable to that of "redemption date." Some financial instruments, sometimes referred to as "perpetual stocks," have no set expiration date and last perpetually.
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The complete question is given below :
Keesha Co. borrows $225,000 cash on December 1 of the current year by signing a 180-day, 12%, $225,000 note. On what date does this note mature? (Assume that February has 28 days)
Which of the following actions is most likely to be taken by a company in order to implement the value pricing objective?a. Distributing free samples of the product to create awareness about the product among the consumersb. Convincing consumers that the quality of their lower-priced product is the same as that of a comparatively higher-priced product sold by a competitorc. Convincing consumers of the prestige associated with the productd. Distributing free gifts along with the product during its introductory stage
Convincing consumers of the prestige associated with the product.
Prestige or image pricing is a branding and advertising method that uses top-class pricing to suggest superior fines.
In different phrases, an organization will set an intentionally excessive charge to draw potential clients interested by associating themselves with a luxurious emblem.
Examples of markets in which prestige pricing is used are watches, perfumes, and luxury cars.
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a conglomerate fits which type of corporate diversification model? multiple choice question. related diversification single business dominant business unrelated diversification
The type of diversification model of a conglomerate fits is unrelated diversification. It is because the conglomerates have a success factors are unrelated to each other.
An unrelated-business diversifier generally can be defined as a company pursuing growth in product markets where the main success factors are unrelated to each other. Whether a simply a holding company or also a conglomerate such a company, expects little or no transfer of functional skills among its various businesses. The advantage of unrelated diversification is to helps you protect against major pitfalls of business downturns.
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which option pays out a higher return - a bond purchased at $900 with a 5.5% yield, or a stock purchased at $1000, paid a $20 dividend, and sold at $1050?
The option that would give a higher return, based on the bond returns and the stock, is the Stock.
How to find the returns?The return on the stock can be found by the formula:
= (Dividend paid + Capital Gain)
Dividend paid = $20
Capital gain = Selling price - Buying price = 1, 050 - 1, 000 = $50
The return on the stock is:
= 20 + 50
= $70
The return on the bond is:
= 5.5% x 1, 000 par value of bond
= $55
The higher return is therefore from the stock.
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the service recovery paradox shows that: a. when an organization recovers, it does not increase satisfaction. b. loyalty can increase as long as service-level performance is high. c. loyalty can increase even when service is low. d. when there is a service failure with effective recovery, loyalty can increase.
The service recovery paradox shows that when there is a service failure with effective recovery, loyalty can increase.
What is service recovery paradox?
The service recovery paradox (SRP) occurs when a customer has a higher positive opinion of a business after the business has fixed an issue with their service than they would have if non-faulty service had been supplied. The key justification for this way of thinking is that a customer's assurance and confidence are increased when a defective service is successfully recovered.
Since service failure is one of the key factors in customers' switching behavior and effective recovery from these failures is viewed by some as essential for customer retention, understanding SRP has been a priority for both researchers and management. For service providers who cannot guarantee an error-free service, recovery is extremely crucial.
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5. marty jones has been out of work for 3 months and has recently applied for a position at a local factory. as part of the employment process, can the employer has asked mr. jones to complete a pre-employment physical that includes genetic testing for any disease that might interfere with mr. jones ability to run an expensive piece of factory equipment?
Mr. Jones informs the employer that GINA regulations prohibit employers from requiring genetic information as part of the employment process.
Genetic facts include information about a character's genetic exams and the genetic checks of a man or woman's circle of relatives contributors, in addition to information approximately the manifestation of sickness or disease in a character's circle of relatives participants (i.e. own family clinical records). family medical history is included within the definition of genetic statistics due to the fact it's far frequently used to determine whether someone has an expanded chance of having an ailment, sickness, or circumstance in the future.
Genetic information also includes a person's request for, or receipt of, genetic offerings, or the participation in scientific research that consists of genetic services by means of the individual or a member of the family of the man or woman, and the genetic facts of a fetus carried by using a character or by using a pregnant girl who is a member of the family of the person and the genetic information of any embryo legally held by way of the person or member of the family the usage of an assisted reproductive era.
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which of the following is a major strength of direct mail advertising? a. low cost b. subject to few restrictions or regulations c. widespread acceptance by consumers d. ability to accurately target specific markets
The major strength of direct mail advertising is the ability to accurately target specific markets.
A popular type of direct marketing is direct mail, which can be used by for-profit companies, charities, other non-profits, political campaigns, and other groups. A wide range of marketing materials, such as sales letters, postcards, newsletters, and brochures, are included in direct mail.
Advertisers frequently improve direct mail strategies into targeted mailings, when mail is delivered after database analysis to specific individuals thought to have the best chance of responding favorably.
By limiting the mailing universe to to the most likely readership, this lowers costs for mailers. A person who has expressed interest in golf, for instance, might get direct mail for golf-related products or even for goods and services that golfers might find useful.
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it usually takes less than two years for it investment to result in a significant increase in productivity in large firms. True or False
It usually takes less than two years for its investment to result in a significant increase in productivity in large firms False.
Computerized issuer order entry (CPOE) refers back to the technique of vendors coming into and sending remedy instructions – along with medication, laboratory, and radiology orders – through a pc utility in preference to paper, fax, or telephone.
In economics, productiveness refers to how plenty output may be produced with a given set of inputs. Productivity will increase while greater output is produced with the equal quantity of inputs or while the equal quantity of output is produced with much less inputs. There are broadly used productiveness concepts.
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Organizations pursuing a specialization strategy often try to develop a competitive advantage based on.
Organizations that pursue a specialization strategy frequently attempt to create a competitive advantage based on customers intimacy.
Customer intimacy is a measure of your understanding of – and alignment with — the demands and values of your consumers.
Customer intimacy extends beyond simply speaking with customers. It's a two-way street: their perception is important. You can't be client-centric until you cultivate customer intimacy.
Customer intimacy entails all team members sharing a common awareness of customer challenges and demands: you are united on the genuine requirements of the specific customer.
Employees understand the wants and desires of those they serve, as seen by improved loyalty, lower turnover, less internal turmoil, more lovable goods, and more effective team decision-making.
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carrie uses her page on the etsy website to sell her hand-knit boot toppers and scarfs. rather than making an inventory of her items ahead of time, carrie waits until she receives an order and then begins to knit. which type of supply chain strategy is carrie relying on?
Carrie is relying on the supply chain of pull strategy.
Pull strategy is a supply chain that reacts in real time to current consumer demand. It is frequently compared to push strategy, which creates inventory ahead of expected customer demand based on projections, seasonal demand planning and historical trends.
The reason pull is sometimes referred to as 'demand-driven inventory planning' is because it starts with the customer's order. A business that uses a pull system manages inventory based on current conditions never keeps much of that item on hand. By buying or producing the item only after it has been sold, or by adding only one more item to a sold item, it will keep inventory at that level. Pull strategies are effective for products that are easy to produce or replenish, have a hazy demand, or don't benefit from economies of scale.
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