Problem 21-1 (LG 21-2) Jane Doe earns $30,000 per year and has applied for an $80,000, 30-year mortgage at 8 percent interest, paid monthly. Property taxes on the house are expected to be $1,200 per y ear. if her bank requires a gross debt service ratio of no more than 30%, will Jane be able to obtain the mortgage?

False. Covenants not to compete are not per se illegal.

These agreements are generally enforceable in many states if they are reasonable in time and geographic scope, are necessary to protect legitimate business interests, and do not unreasonably restrict the employee’s ability to find new employment.

Courts examine covenants not to compete on a case-by-case basis and may or may not uphold them depending on the facts. Generally, courts will not enforce covenants that are overly broad and may impose reasonable restrictions on them.

Therefore, although covenants not to compete are not necessarily illegal, they must meet certain criteria to be enforceable.

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TRUE. The third phase in the SDLC (Software Development Life Cycle) is planning, and during this phase, the analyst thoroughly studies the organization's current procedures and the information systems used to perform organizational tasks.

This is a critical step in the development of a new information system as it helps the analyst to understand the current processes, identify any issues or inefficiencies, and determine the requirements for the new system.

During the planning phase, the analyst works closely with the stakeholders and end-users of the current system to gather information and document the processes. This may involve conducting interviews, surveys, or focus groups to get a better understanding of how the current system is used.

The analyst will also examine any existing documentation, such as user manuals or training materials, to gain insight into the system's functionality and limitations.

By thoroughly studying the current procedures and information systems, the analyst can identify areas for improvement and develop a clear vision for the new system.

This information is used to create a comprehensive plan for the project, including timelines, budget, and resource requirements. Without this critical phase of planning, the development of a new system may be inefficient, ineffective, and fail to meet the needs of the organization.

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The company will pay $30,800 for the 4,000,000 yen 30 days from now by using the forward contract.

To hedge its position, the company can buy Japanese yen forward contracts at the current forward rate of $0.0077 per yen. Therefore, the cost of buying 4,000,000 yen forward would be:

4,000,000 yen x $0.0077/yen = $30,800

In 30 days, the company will have to convert the 4,000,000 yen into dollars at the prevailing spot rate. Based on its expectations, the company believes that the spot rate in 30 days will be $0.0094 per yen. Therefore, the cost of converting 4,000,000 yen into dollars would be:

4,000,000 yen x $0.0094/yen = $37,600

However, the company has already locked in the forward rate of $0.0077 per yen, so it will pay:

4,000,000 yen x $0.0077/yen = $30,800

by using the forward contract. This represents a savings of:

$37,600 - $30,800 = $6,800.

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The effective annual yield is determined using the formula (1+r/n)n-1. Where n is the annual interest payment amount and r is the interest rate, sometimes referred to as the coupon rate

What is Effective Annual Yield?

If interest is compounded, the annual percentage yield (APY) is the real rate of return that will be received in a year. Compound interest is accrued on the total investment amount over time, increasing the balance. Each interest payment will be more expensive due to the increased debt.

The phrase "effective annual yield" (sometimes referred to as "the effective rate") describes the simple interest rate that causes an account to have the same amount of money at the end of a year as it would if compound interest were applied at a specific rate.

There is a simple formula that may be used to compute compound interest. It is calculated by multiplying the compound interest rate by the number of compound periods, adding the yearly interest rate, and then deducting one.

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a) The market interest rate is 3.8%. b) The correct forward price for this contract should be $1,113.28. and c) At t=1 year, if the market interest rate has not changed, we do nothing.

a) To find the market interest rate, we need to use the bond pricing formula and solve for the interest rate.

Given the bond price of $1,135.90, a par value of $1,000.00, an annual coupon payment of 5%, and a time to maturity of 20 years, the market interest rate is found to be 3.8%.

b) To find the correct forward price for this contract, we first need to calculate the future value of the bond in 3 years, assuming that the market interest rate remains constant at 3.8%.

This gives us a future value of $1,166.10. We can then discount this future value back to the present using the market interest rate of 3.8% to get a forward price of $1,113.28.

c) At t=1 year, if the market interest rate has not changed, we do nothing because the next coupon payment will be received as expected, and the bond will continue to be worth $1,135.90.

If the market interest rate has changed, the value of the bond may change, and we may need to adjust our investment strategy accordingly.

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Annalucia will be delivering a speech representing her company. This means that she will be speaking on their behalf, sharing the company's views and opinions with the audience. It is important for her to convey the message effectively and represent the company in a positive light.

Annalucia is delivering a speech on behalf of her company, representing the organization's values, goals, and accomplishments to the audience. This is an important responsibility as she is the voice of her company during the event. Yes, delivering a speech on behalf of a company is an important responsibility. When representing an organization, the speaker becomes the voice of the company, and their words and actions reflect on the organization as a whole. Therefore, it is important for the speaker to be well-prepared and to communicate the values, goals, and accomplishments of the organization in a clear and compelling way.To prepare for the speech, Annalucia should first research the organization's values, mission statement, and goals to gain a clear understanding of what the company stands for and what it hopes to achieve. She should also review the company's past accomplishments and successes to highlight during the speech.Annalucia should also consider the audience she will be addressing and tailor her message accordingly. If the audience consists of potential customers, she may focus on the organization's products or services and how they can benefit the audience. If the audience consists of industry peers, she may highlight the organization's innovative solutions or contributions to the industry.

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The company's expected total cash receipts in August is $45,920.. So, the correct answer is A.

Johann's Professional Service Company expects 70% of its sales to come from cash and 30% from credit.

The expected sales for June, July, and August are $48,000, $54,000, and $44,000, respectively.

In August, the cash sales will be 70% of $44,000, which equals $30,800.

For credit sales, 80% are collected in the following month and 15% in the second month.

So, in August, the company will collect:

- 80% of July's credit sales (30% of $54,000):

0.8 x (0.3 x $54,000) = $12,960 - 15% of June's credit sales (30% of $48,000): 0.15 x (0.3 x $48,000) = $2,160

The total cash receipts in August will be the sum of cash sales and the collected credit sales:

$30,800 (cash sales) + $12,960 (July's credit) + $2,160 (June's credit) = $45,920

The correct answer is A. $45,920.

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Inventory management can be shown in Gabby's choice to order extra cases of Valentine's confectionery for the chain of supermarkets.

For a network of grocery stores, Gabby is in charge of choosing the amounts of speciality items to order. Because many of the retailers have historically run out of Valentine's sweets in the week leading up to the occasion, she ordered extra cases this year to be kept at the distribution center.

Gabby's selection will be influenced by her dislike of the mornings and her desire for free Wi-Fi on the flight, both of which are relevant considerations.

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Heating degree-day and cooling degree-day futures contracts help businesses like soft-drink manufacturers, ski-resort operators, electric utilities, and amusement park operators manage temperature-related risks by providing financial protection against abnormally hot or cold weather.


a. Soft-drink manufacturers: High temperatures increase soft-drink consumption, so manufacturers may use cooling degree-day contracts to hedge against abnormally low temperatures that could reduce sales.

b. Ski-resort operators: Low temperatures boost skiing demand, so operators may use heating degree-day contracts to hedge against abnormally high temperatures that could lead to fewer visitors.

c. Electric utilities: High temperatures increase electricity demand for air conditioning, and low temperatures increase heating demand. Utilities may use both types of contracts to hedge against abnormal temperatures affecting their revenue.

d. Amusement park operators: Attendance may decline during extreme temperatures, so operators may use both types of contracts to protect against abnormal weather affecting their business.

For question 1.2, counterparties accepting the opposite risk in futures contracts could be insurance companies, financial institutions, or other businesses with opposite temperature-related exposures, as they may benefit from the opposite temperature deviations.

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We have that, Airbus sold an A400 plane to Delta Airlines, an American company, and invoiced 30 million dollars payable in six months, then the contract income in guaranteed euros would be the same as using a forward contract: 27.27 million euro.

If Airbus decides to hedge using a forward contract, it would peg the exchange rate to the current six-month exchange rate of $1.10/euro. Therefore, the guaranteed euro contract proceeds from the US sale would be €27.27 million ($30 million divided by $1.10/euro). However, this would not provide any protection against possible fluctuations in the exchange rate.

If Airbus decides to hedge with a put option, it would have the right, but not the obligation, to sell US dollars at the strike price of EUR/$0.95. To calculate the cost of the premium, we first convert the $30 million payable into US dollars using the current spot exchange rate of $1.05/euro. This gives us $31.43 million. The put option premium would be €0.02 per US dollar, so the total cost of the premium would be €628,600 (€0.02 x US$31.43 million).

If the spot exchange rate at the time of payment is below the strike price of EUR/$0.95, Airbus would exercise the put option and sell US dollars at the higher exchange rate. If the spot rate is above the strike price, Airbus would simply allow the option to lapse and use the spot rate to convert US dollars into Euros. Either way, the guaranteed revenue from the contract in euros would be the same as using a forward contract: 27.27 million euros.

However, by using a put option, Airbus can limit its downside risk to the cost of the premium and at the same time benefit from any favorable exchange rate movements. This may be preferable to using a forward contract, which offers no protection against adverse exchange rate movements.

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As a type of retailer, category specialists offer d. a limited, but complementary merchandise assortment.

Category experts provide a constrained but complementary product selection. Category experts provide a broad selection of items within a certain category and concentrate on a particular product line or category. For instance, Best Buy specialises in electronics, IKEA specialises in home remodeling, and PetSmart specializes in pet goods, making them all category experts.

They have a smaller product selection yet a wide range of items in their sector. Specialists in a certain product category may also provide services including installation, maintenance, and repair. The distribution of the products and services offered by an organisation is under the authority of category specialists.

Complete Question:

As a type of retailer, category specialists offer

a. a broad assortment of merchandise.

b. highly trained personnel throughout the stores.

c. high prices and high-end merchandise.

d. a limited, but complementary merchandise assortment.

e. predominantly a self-service approach with a narrow, deep assortment.

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The firm's "after-tax" cost of debt is 3.76%.

a) The "pre-tax" cost of debt is the yield to maturity (YTM) of the bond, which is the rate of return that an investor would earn if they purchased the bond at the current market price and held it until maturity. To calculate the YTM, we need to use the bond's current price, face value, coupon rate, and time to maturity.

The bond's current price is $86.34, its face value is $100, and its coupon rate is 4.15%. The bond pays interest semi-annually, so it has 19 coupon payments left until maturity. The time to maturity is 9.38 years (calculated as the number of months until maturity divided by 12).

Using a financial calculator or spreadsheet, we can calculate the YTM as follows:

N = 19

PV = -86.34

PMT = 4.15 / 2 * 100 = 2.075

FV = 100

I/Y = 4.76%

Therefore, the firm's "pre-tax" cost of debt is 4.76%.

b) The "after-tax" cost of debt is the "pre-tax" cost of debt adjusted for the tax savings that the firm receives from deducting the interest expense on its tax return. The tax savings are equal to the interest expense multiplied by the firm's tax rate.

The interest expense is equal to the coupon rate multiplied by the face value of the bond, which is $4.15 per share ($100 face value * 4.15% coupon rate). The transaction cost is also considered an interest expense, as it is a cost incurred in order to obtain financing. Therefore, the total interest expense is $6.15 per share ($4.15 + $2.00 transaction cost).

The tax savings are equal to the interest expense multiplied by the firm's tax rate, which is 21%. Therefore, the tax savings are $1.29 per share ($6.15 * 21%).

The "after-tax" cost of debt is equal to the "pre-tax" cost of debt minus the tax savings, which is:

After-tax cost of debt = Pre-tax cost of debt * (1 - Tax rate)

After-tax cost of debt = 4.76% * (1 - 21%)

After-tax cost of debt = 3.76%.

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The annual savings ($115,200) is greater than the total cost of the package ($64,440), making it worth considering. The net annual saving is $115,200 - $64,440 = $50,760.

To determine if the concentration banking package is worth it, we need to calculate the annual savings from reduced float and compare it to the total cost of the package.2. With a reduction of 4 days on your float and an average daily collection of $360,000, the total float reduction amounts to $1,440,000 ($360,000 x 4 days). The opportunity cost of funds is 8%, so the annual savings from the reduced float can be calculated as follows: $1,440,000 x 8% = $115,200.Now, let's calculate the total cost of the package.

The service fee is $58,000, and there's a compensating balance requirement of $80,500. The opportunity cost of holding this balance can be calculated as $80,500 x 8% = $6,440. The total cost of the package is $58,000 (service fee) + $6,440 (opportunity cost of compensating balance) = $64,440.The annual savings ($115,200) is greater than the total cost of the package ($64,440), making it worth considering. The net annual saving is $115,200 - $64,440 = $50,760.

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The method that permits businesses to recover all the costs, including both fixed and variable costs and direct and indirect costs, is called full cost pricing.

This pricing strategy involves adding up all the expenses incurred during the production process, including materials, labor, overhead costs, and any other expenses, and then adding a profit margin to arrive at a final price for the product or service. Full cost pricing is commonly used in industries where products have long lifecycles and stable demand. It helps businesses ensure that they cover all their costs and generate sufficient profits to remain competitive. However, it may not be suitable for businesses operating in highly competitive markets where price sensitivity is high.

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The rental income an existing, stabilized property is expected to generate, after allowances for vacancies and collection losses, is called Effective Gross Income.

Effective Gross Income (EGI) of a rental property is calculated as Potential Gross Rental Income in addition to other income less vacancy and credit charges. By combining prospective gross rental revenue with other sources of income and deducting vacancy and credit charges from a rental property, effective gross income is computed.

Effective Gross Income is crucial in assessing a rental property's worth and the actual positive cash flow it may provide. EGI is crucial for real estate investors because they need to be sure that the property they are thinking about buying generates enough positive cash flow to pay for monthly operating costs as well as any debts or encumbrance they may have taken on to buy the property.

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Apple Pay and Android Pay are payment services that allow their users to make payments with their mobile phones.

These services cannot use traditional magnetic stripe technology, but instead use Near Field Communication (NFC) to transmit payment information. This means that users do not need to provide their credit card information to any merchants when using these services.

Instead, the payment information is securely stored on the user's phone, eliminating the need for a physical credit card. Additionally, these services combine the security of EMV (Europay, Mastercard and Visa) chip technology with tokenization, which is the process of replacing sensitive data with a unique, randomly generated token.

This extra layer of security ensures that the user's payment information is kept safe, and that their payments are securely processed.

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Tariq's leadership style would likely be classified as "Team Management" on the Leadership Grid, also known as the Blake-Mouton Grid or Managerial Grid.

The Leadership Grid is a model that assesses leadership styles based on two dimensions: concern for people and concern for production. The concern for people dimension measures the leader's level of consideration, support, and respect for the needs and well-being of team members. The concern for production dimension measures the leader's focus on achieving tasks, goals, and results.

A leadership style that demonstrates an appropriate amount of concern for both people and production would fall into the Team Management style, which is characterized by high concern for both people and production. Leaders with this style strive to balance the needs of their team members with the goals and tasks at hand, aiming to achieve both high productivity and employee satisfaction. They emphasize teamwork, collaboration, and effective communication to achieve results while also valuing the well-being and development of their team members.

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The correct answer is  option C. The context of a  procedural document is audience,  genre, purpose, and organization.

Depending on the goal of the text and the readers it is intended for, the audience may be particular or general.

The term "genre" describes the kind of writing style and document format, such as a report, memo, letter, or presentation.

Whether the document's goal is to inform, instruct, or persuade, it should have a clear objective stated. The document must be organised properly to be structured and understandable.

Understanding the context in which a procedural document will be utilised is essential to writing one that is effective.

Complete Question:

Which words describe the context of a procedural document?

A. Audience, opinion, facts, and genre

B. Supervisor knowledge, peer knowledge, and customer knowledge

C. Purpose, audience, genre, and organization

D. How many pages are needed to communicate the process

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Of the given options, the approach to behavioral strategic control that would be the least useful for an organization in which there is a great need for innovation and a high degree of employee autonomy is rules.                       Option C.  

Rules typically involve strict guidelines and procedures that employees must follow in order to achieve desired outcomes. While rules can be useful in some contexts, they may not be as effective in promoting innovation and employee autonomy because they limit creativity and independent thinking. In a highly innovative and autonomous environment, employees may need more flexibility to experiment, take risks, and explore new ideas without being constrained by rigid rules and procedures.

On the other hand, approaches such as culture, rewards, and incentives can be more effective in promoting innovation and autonomy because they encourage creativity, collaboration, and individual initiative. A strong organizational culture that values innovation and autonomy can create a supportive environment that empowers employees to take ownership of their work and pursue new ideas. Rewards and incentives that recognize and encourage innovation can also motivate employees to think creatively and take risks. Option C.  

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When the dividend rate is 13 percent on a stock with a par value of $75 and the appropriate discount rate for a stock with this level of risk is 9 percent, the value of the preferred stock is $108.33.

To calculate the value of the preferred stock, we need to use the dividend discount model, which is:

Value of preferred stock = Annual dividend / Discount rate

First, we need to calculate the annual dividend by multiplying the dividend rate by the par value of the stock:

Annual dividend = Dividend rate x Par value = 0.13 x $75 = $9.75

Next, we can use the formula to calculate the value of the preferred stock:

Value of preferred stock = $9.75 / 0.09 = $108.33

Therefore, the value of the preferred stock is $108.33 when the dividend rate is 13 percent on a $75 par value, and the appropriate discount rate for a stock of this risk level is 9 percent.

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Rather than simply focusing on financial profitability, many major corporations in the United States believe that marketing should focus on corporate citizenry by undertaking activities such as making safer products and reducing their carbon footprint.

The correct option is b.

Corporate citizenship basically happens to involve the social responsibility of the business as well as the extent to which the happen to meet ethical, legal, as well as economic responsibilities which are established by the shareholders.

Corporate citizenship is very essential as both individual as well as the institutional investors look for companies which have socially responsible orientations for example their environmental, social, and governance or the ESG practices.

Hence, the correct option is option b.

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The greatest risk is: new acquisitions, developments, and updates may have resulted in hardware and/or software incompatibility.

In a reciprocal agreement for disaster recovery, two companies rely on each other's resources for backup and recovery. When new acquisitions, developments, and updates occur, there's a possibility of hardware and software incompatibility between the two companies.

This can lead to difficulties in executing the recovery plan, causing potential delays and failures in restoring operations. While unavailable resources and security infrastructure differences also pose risks, hardware and software incompatibility can directly impact the effectiveness of the recovery process.

Testing the recovery plan live might not be feasible, but it doesn't present the same level of risk as incompatibility issues.

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According to the expectancy theory, you will not be motivated by the National Sales Director's suggestion to apply for the regional sales manager position that requires significant international travel. The expectancy theory, developed by Victor Vroom, states that an individual's motivation depends on three factors: expectancy, instrumentality, and valence.

Expectancy is the belief that increased effort will lead to increased performance. Instrumentality is the belief that better performance will lead to desired outcomes or rewards. Valence is the value an individual place on the rewards or outcomes.

In this scenario, you have recently adopted a child, and the idea of international travel is not appealing to you. This affects the valence factor of the expectancy theory. Since the required international travel is not perceived as a desirable outcome or reward, the overall motivation to apply for the position is reduced.

Thus, according to the expectancy theory, you will not be motivated by the National Sales Director's suggestion to apply for the regional sales manager position.

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Market failure arises from various factors, such as externalities, public goods, information asymmetry, and monopoly or market power.  Market failure occurs when there is an inefficient allocation of resources, meaning the true cost of a good is not reflected in the price due to third-party benefits or costs. Here are four causes of market failure:

1. Externalities: Externalities are the unintended positive or negative consequences of economic activity that affect third parties. Positive externalities (e.g., education, which benefits society) are under-produced, while negative externalities (e.g., pollution) are over-produced, leading to an inefficient allocation of resources.

2. Public Goods: Public goods are non-excludable and non-rivalrous, meaning they can be consumed by everyone and one person's consumption does not affect another's. Examples include clean air and public parks. Market failure arises because private firms may not produce public goods due to the inability to charge consumers for their use, leading to under-provision.

3. Information Asymmetry: This occurs when one party has more or better information than another, leading to an imbalance in power during transactions. This can lead to adverse selection (e.g., in insurance markets) or moral hazard (e.g., taking excessive risks), causing inefficiencies in the allocation of resources.

4. Monopoly and Market Power: Monopoly occurs when a single firm dominates the market, while market power refers to the ability of a firm to influence the market price of a good or service. Both situations can lead to market failure, as the firm may restrict output, raise prices, or reduce quality, resulting in an inefficient allocation of resources.

In conclusion, market failure arises from various factors, such as externalities, public goods, information asymmetry, and monopoly or market power. These causes lead to inefficient allocation of resources, ultimately affecting the overall well-being of the economy.

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If an individual wishes to have a fixed portion of their portfolio liquidated each month, they should elect a fixed dollar withdrawal plan. This type of withdrawal plan allows the individual to specify the exact amount they want to withdraw from their portfolio each month, regardless of any fluctuations in the portfolio's value.  The correct option is d.

With a fixed dollar withdrawal plan, the individual can maintain a steady income stream and have greater control over their spending. This type of plan is particularly useful for retirees or individuals who are relying on their portfolio for income, as it allows them to budget and plan accordingly.
It's important to note that while a fixed dollar withdrawal plan can provide a steady income stream, it does come with some risks. If the portfolio experiences significant losses, the fixed dollar withdrawals may deplete the portfolio more quickly than anticipated. To mitigate this risk, individuals may want to consider setting a maximum withdrawal rate as a percentage of the portfolio value or adjusting the fixed dollar amount periodically based on the portfolio's performance.
Overall, a fixed dollar withdrawal plan can be a useful strategy for individuals who want a consistent income stream from their portfolio, but it's important to consider the risks and adjust the plan as necessary to ensure long-term sustainability.The correct option is d.

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The GDP will eventually increase by $30.3 billion.

When the marginal propensity to save (MPS) is equal to 0.33, it implies that the marginal propensity to consume (MPC) is equal to 1 - MPS, which is 0.67. An increase in autonomous investment of $10 billion will lead to a change in GDP through the multiplier effect.

The multiplier effect occurs because an initial increase in autonomous spending, such as investment, leads to additional rounds of spending and consumption throughout the economy.

The size of the multiplier can be calculated using the formula:

Multiplier = 1 / (1 - MPC)

In this case, the multiplier would be:

Multiplier = 1 / (1 - 0.67) = 1 / 0.33 ≈ 3.03

Now, to determine the eventual increase in GDP, we can multiply the increase in autonomous investment by the multiplier:

GDP increase = Autonomous investment increase × Multiplier

GDP increase = $10 billion × 3.03 ≈ $30.3 billion

So, with a marginal propensity to save of 0.33 and an increase in autonomous investment of $10 billion, the GDP will eventually increase by approximately $30.3 billion. This is due to the multiplier effect, which amplifies the initial investment through increased spending and consumption within the economy.

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In direct terms, the cross exchange rate in Zurich is 2.3008 to 98. the correct option is d.

To calculate the cross exchange rate in Zurich in direct terms:
1. Identify the bid and ask rates for both currencies:
  - Pound sterling: $1.4419 (bid) and $1.4436 (ask)
  - Swiss franc: $0.6250 (bid) and $0.6267 (ask)
2. Calculate the bid rate for the cross exchange rate by dividing the bid rate of the pound sterling by the ask rate of the Swiss franc:
  - 1.4419 / 0.6267 = 2.3018
3. Calculate the ask rate for the cross exchange rate by dividing the ask rate of the pound sterling by the bid rate of the Swiss franc:
  - 1.4436 / 0.6250 = 2.3098
4. Write the cross-exchange rate in direct terms:
  - 2.3018-98
The correct answer is D. 2.3008–98.

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Using the extended DuPont identity, the return on assets (ROA) for Wildhorse, Inc. is 11.20% and the return on equity (ROE) is 23.52%.

To find the return on assets (ROA) and return on equity (ROE) for Wildhorse, Inc., using the extended DuPont identity, we need to calculate the profit margin, and total assets turnover, and then apply these values to find ROA and ROE.

1. Profit margin: Profit margin = (Net income / Net sales) x 100
Profit margin = ($11,760,000 / $367,500,000) x 100
Profit margin = 3.20%

2. Total assets turnover: Total assets turnover = Net sales / Total assets
Total assets turnover = $367,500,000 / $105,000,000
Total assets turnover = 3.5 times

3. ROA: ROA = Profit margin x Total assets turnover
ROA = 3.20% x 3.5
ROA = 11.20%

4. ROE: ROE = ROA x (Total assets / Stockholders' equity)
ROE = 11.20% x ($105,000,000 / $50,000,000)
ROE = 11.20% x 2.1
ROE = 23.52%.

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The statement which is true regarding price is a. it should be based on the value that the customer perceives.

Setting the appropriate pricing may help firms attract clients, produce revenue, and make a profit. Pricing is a crucial component of marketing strategy. Pricing should be determined by the perceived value that consumers place on the provided goods. This implies that when determining pricing, firms should consider both advantages of their commodities as well as the requirements and preferences of their target clients.

A detailed grasp of the market, the competitors, and customer behaviour should serve as the foundation for pricing strategies. Pricing decisions can have a detrimental effect on sales and earnings. It may not be the ideal strategy to set pricing based merely on those of rivals or on regulatory restrictions since it may neglect to consider the special value proposition of the item or service being given.

Complete Question:

Which of the following is true regarding price?

a. it should be based on the value that the customer perceives.

b. it should be as high as legally allowed.

c. it should always be based on competitors' prices.

d. it may result in higher-than-necessary margins and profits if it is too low

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